Make it stand out.
Having a brand that looks and feels consistent across various mediums is important for brand identification. I find that there’s just something satisfying about a brand or product having consistent and intentional design, and that was my goal for Pathway Youth.

Letterheads
Branded letterheads and documents help to keep Pathway Youth’s brand and identity the same no matter who’s holding the document.
FROM DIGITAL TO PHYSICAL
Signage keeps a brands culture and ideas present before their audience.
GO FURTHER
Having branded support assets and products helped Pathway Youth take its vision further and make its ideas clearer.
Team badges, feedback cards, clothing, social media profile pictures, and digital presentation assets all stamped with the same visual identity are some of my favorite ways to bring a sense of unity.